Your Coaching Business Plan – Take Your Coaching Career To The Next Level

How do you write a great life coaching business plan? There are a billion resources detailing how to write goals or take your coaching career to the next level, most of which are fine, but what you really need is to give yourself time to focus on your life coaching business plan. If you are serious about making this year a turning point in your coaching career, here a few tips that will help make a difference no matter what strategy you choose.

You Need 24 Hours Dedicated to Working on Your Life Coaching Business Plan

The most important life coaching business plan tip is to give yourself a full day to plan. Not just an hour. Not even half a day. Smaller time blocks can be easily wiped off the face of the planet with a small emergency. An afternoon can also be easily whittled down to a half hour of scattered thoughts. That’s not going to give you a quality future for your coaching career. Give yourself 24 hours.

Create Your Life Coaching Business Plan in a Different Environment Away From the Usual Distractions

The other key aspect to making the most out of your life coaching business plan time is to get away from your usual environment. Get away from your usual distractions and conversations. Creating a powerful life coaching business plan that is powerful enough to take your coaching career to the next level is going to take focus. Daily distractions like the internet and the phone take away from your focus; and that’s power that is lost.

In your usual environment you think about how you usually think. If you want to take your coaching career to the next level, the same thinking that got you where you are will not get you to the next level. If you create your life coaching business plan in your home or usual workplace, you’ll tend to repeat what happened in the past. So get yourself to a different place. Find a nice area outside your usual town, even if it’s only a half hour away. Find a place to stay the night. Maybe drive to a bed and breakfast or campground. Go to sleep somewhere else and when you wake up start your day.

If You Give Yourself 24 Hours and Distance From the Norm This Can be the Best Year of Your Coaching Career

You’ll be amazed at the power that getting some distance from all the things that usually stop you can have on developing a powerful life coaching business plan. Give yourself this gift. Set yourself up to make powerful changes in your coaching career by creating an optimal planning environment. And have a very happy new year!

SPECIAL BONUS — If you would like step-by-step blueprints for generating a massive income from high paying coaching clients, I invite you to claim your FREE ACCESS to my coaching business video course. Click HERE to get it FREE.

Colette Seymann
JTS Advisors Bi-Designated Strategy and Accountability Coach

Clear and Concise Career Coaching Business Plans

Career coaching business plans are essential. Anyone who starts a career coaching practice needs to write a business plan. It acts as a valuable starting point and serves as a handy reference guide for future decisions and actions.

Career Coaching Business Plans

Career Coaching Business Plans – Jakub Jirsak ©

Be Clear and Concise on Business Plans

Business plans don’t need to be tens of pages. Think of how complicated our federal tax system is – it is nearly 75,000 pages, but it would probably be more effective if it were about 20 pages. Think of this when you are creating a business plan. Sure, it should be more than a few paragraphs, but it doesn’t need to go on endlessly and be excessively complex and wordy.

Clear and concise is the rule. Whether that means two pages or six pages – it probably depends on the size and scope of the business. Keep it readable and understandable. You should be able to reference it with ease, and adapt it without too much trouble as a need arises.

Career Coaching Business Plans and Defining a Target Market

One of the most important sections in a business plan is the identification, definition, and clarification of the target market. This is where you need to be especially clear and concise. This is also where you should definitely not confuse the world “concise” with “brief.”

You want to make certain you give a comprehensive definition of your target market, but you want to make sure it is clear and well-defined. Knowing who you are seeking to coach is important for many factors in your practice – how to market, how to apply skills, and what other products can be created for additional income.

Being comprehensive means including the following:

  • Income levels
  • Geography
  • Education
  • Job status
  • Career field

There are many other demographics you can include. Remember to be comprehensive, but clear and concise.

Do You Have Outcomes for Your Target Market?

An often ignored component of career coaching business plans is the identification of the outcomes you can offer your target market. You can’t be a successful coach if you don’t identify the outcomes you can provide.

A career coaching business plan should list and details these outcomes. The larger and more diverse your target market is, the more outcomes you should include in your business plan. If you choose a highly specialized and narrow niche, you won’t need as many different potential outcomes because the demographics and the needs of your target market are narrower and more homogeneous.

Every Section of a Business Plan Should be Clear and Concise

Though this article has focused on the target market section, all career coaching business plans should be drawn up with care and should end up being highly readable – clear and concise.

Rome wasn’t built in a day, and a workable and dynamic business plan will take more than an hour or so to complete. Start with an outline and then slowly fill in each section. Once each section is filled in, more detail should be added. Once that detail is added, you may need to go the other way and pare it down.

There’s plenty of give and take when writing a business plan.

Career coaching business plans will take a few days, a few weeks, or even a few months to get right. But, when completed, they should be readable, workable, useable. The clearer and more concise they are, the more your career coaching practice will reap the benefits.

By the way… you’re invited to claim your FREE step-by-step “Life Coach Salary Secrets” video toolkit. Just go HERE now to get your Life Coach Salary Secrets.

Fred Philips
Business Coach
Writing Team, Coaches Training Blog Community

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