Your Coaching Business Plan – Take Your Coaching Career To The Next Level

How do you write a great life coaching business plan? There are a billion resources detailing how to write goals or take your coaching career to the next level, most of which are fine, but what you really need is to give yourself time to focus on your life coaching business plan. If you are serious about making this year a turning point in your coaching career, here a few tips that will help make a difference no matter what strategy you choose.

You Need 24 Hours Dedicated to Working on Your Life Coaching Business Plan

The most important life coaching business plan tip is to give yourself a full day to plan. Not just an hour. Not even half a day. Smaller time blocks can be easily wiped off the face of the planet with a small emergency. An afternoon can also be easily whittled down to a half hour of scattered thoughts. That’s not going to give you a quality future for your coaching career. Give yourself 24 hours.

Create Your Life Coaching Business Plan in a Different Environment Away From the Usual Distractions

The other key aspect to making the most out of your life coaching business plan time is to get away from your usual environment. Get away from your usual distractions and conversations. Creating a powerful life coaching business plan that is powerful enough to take your coaching career to the next level is going to take focus. Daily distractions like the internet and the phone take away from your focus; and that’s power that is lost.

In your usual environment you think about how you usually think. If you want to take your coaching career to the next level, the same thinking that got you where you are will not get you to the next level. If you create your life coaching business plan in your home or usual workplace, you’ll tend to repeat what happened in the past. So get yourself to a different place. Find a nice area outside your usual town, even if it’s only a half hour away. Find a place to stay the night. Maybe drive to a bed and breakfast or campground. Go to sleep somewhere else and when you wake up start your day.

If You Give Yourself 24 Hours and Distance From the Norm This Can be the Best Year of Your Coaching Career

You’ll be amazed at the power that getting some distance from all the things that usually stop you can have on developing a powerful life coaching business plan. Give yourself this gift. Set yourself up to make powerful changes in your coaching career by creating an optimal planning environment. And have a very happy new year!

SPECIAL BONUS — If you would like step-by-step blueprints for generating a massive income from high paying coaching clients, I invite you to claim your FREE ACCESS to my coaching business video course. Click HERE to get it FREE.

Colette Seymann
JTS Advisors Bi-Designated Strategy and Accountability Coach

Sample Business Plan for Coaching Company

Business Plan for Coaching Company

If you are trying to create a business plan for coaching company and are having problems, the best way to get moving is to find a template that fits your needs and then organize your business plan based on that template.

Business Plan for Coaching Company

Business Plan for Coaching Company

Do the Research and Get the Right Template

There are hundreds of templates on the internet, so it will take some time to find one that fits your needs. The right business plan for a coaching company will help your coaching company get off to a great start.

So – don’t rush and just use any sample. Find one that fits with a coaching business and one that looks like it works with your language and attitude.

Sample Business Plan for Coaching Company


This is the boring stuff. Useful and needed, but boring. What type of business organization? Where will you be conducting business? Also will include any legal, financial, or licensing information.

Type of Coaching

What type of coach are you – life, business, money, health, executive? What background do you have? What education and training do you have? What geographic boundaries will you impose? Will you conduct business online?

Target Market

What needs will you be serving? What group of people will be looking for your coaching? Is your market growing or shrinking? What is a profile of your most likely clients? How will your coaching service these needs? How will your coaching find outcomes for your target market?

Why are You a Great Coach?

Not many business plans have this section, but a good business plan for coaching company will contain information of what is going to make you a great coach. This is where you take the second section and magnify it – how does the training you have make you great? How will your background contribute to your success? What are you best skills – listening, communication, empathy?


All business plans for coaching companies will have all the remaining sections. The first one is your mission. Mission and vision are often confused but they are distinct. Your mission is your purpose statement.,


Vision is all about how you want the world to change – for others and for yourself.


Some business plans skip this section, but a good business plan for coaching company will definitely include this. Coaching is all about values, so a coaching business plan will have a section on the values that guide you in your professional and personal lives. What are your core values – what motivates you to get up in the morning, coach clients, and do what you do?


Yes, you have to include marketing in a business plan. This is where you will detail how to best communicate your message to the world. How will you attain and retain clients? How will you measure your marketing success or failure?


You need to create smart objectives:

S – specific

M – measurable

A – achievable

R – reasonable

T – time oriented (in first year, in five years, in ten years?)
If you can create a business plan for coaching company – your coaching company – with all these sections, it will reflect your vision and goals, provide you with a reference and guide, and give you a great start to your coaching career.

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A Sample Business Plan for Coaches

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