A Sample Business Plan for Career Coach Business

Are you looking for a sample business plan for career coach business? The Internet is full of sample business plans. However, shifting through the available ones to find a format that suits a career coaching business can be challenging. 

A Sample Business Plan for Career Coach Business

Here is a sample business plan for a fictional career coaching company ‘Upward LLC,’ that you can use to create your own and save valuable time.

Upward LLC – Sample business plan for career coach business

The Upward LLC’s business plan consists of the following key elements:

Section 1: Executive Summary

Upward LLC is a minority-owned (female) career coaching company based in New York City with over ten years of work experience in the career coaching industry. Our primary purpose is to provide high-quality, value-added career coaching solutions to IT and Tech industry professionals. 

Our team consists of high-performing people equipped to deliver exceptional results. In pursuit of excellence, we have formed strategic partnerships with other players in the industry based on shared goals and values to ensure that our clients receive only the best. 

Section 2: Company Overview

Our Vision: To be the strategic partner of choice, inspiring people to realize their full potential personally and in their chosen careers

Our Mission: To transform lives by leveraging technology to provide career coaching services that propel IT and tech professionals to success.

Our Objectives:

  1. To increase the client base to 100 by June 2023
  2. To hire two more in-house life coaches by January 2023

Note: This is a sample business plan for career coach business. Thus, your company’s vision, mission, and objectives will vary according to your type of business.

Section 3: Product and Services

We guide professionals to receive greater fulfillment in their careers by establishing goals, creating a plan with strategies to achieve the goals, and overcoming any obstacles that are on the way. Specifically, we offer career planning, leadership training, and mentoring services. 

Section 4: Industry Analysis

Career coaching is a billion-dollar industry valued at $20 billion, with a total market value of $7.5 billion in the United States. The market value is estimated to reach $30 billion by 2025, with an average annual growth rate of 6.7 percent from 2019 to 2022. 

Section 5: Customer Analysis 

Upward LLC seeks to serve Millennials interested in building careers in the IT and Tech Industry. Their needs are primarily to find jobs that offer the flexibility needed to achieve the ultimate work-life balance. Drivers of these clients’ decisions are not the salary amount offered but shared values and job satisfaction. 

Section 6: Competition Analysis

Our main competitors are Careernetics and Technocareer, which have also been in operation for more than ten years, offering career coaching services. However, they provide services to many professionals, spreading them thin. With the digital age, careers in IT and Tech are the in-demand skills, and we want to capitalize on this market.

Section 7: Market Strategy

To reach our target market (Millennials), we will use online advertising, social media posts, and word of mouth. We aim to build long-lasting relationships based on trust and the provision of high-quality services.

Section 8: Management Team

Our management team consists of Mary Adams, the Founder and CEO, Jeryy Sam, the Chief Financial Officer, and Sam Mackinnon, the HR Manager. Mary has extensive training in career coaching and is a highly experienced executive coach.

Section 10: Financial Plan

Projected Profit and Loss:

  • Year 2022 – $5,000
  • Year 2023 – $50,000
  • Year 2024 – $105,000

Conclusion

You can find numerous sample business plans for career coaches online. Use the sample mentioned to create one that will help you successfully launch and grow your business.

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Jeannie Cotter
Editor/Writer
Writer, Coaches Training Blog community